César Rauda / 2026
San Salvador Special Olympics
Type: Brand Identity
Role: Brand Designer
Role: Brand Designer
Type of engagement: College Project.
Year: 2017
Created a design system proposal for the Special Olympics in 2018 as part of a main design course project. The final result was presented to the organization’s board and competed against multiple proposals.
The concept focused on the organization’s need to attract volunteers to support the games and assist with various tasks. The visual language—through iconography and graphic elements—communicated collaboration, support, and community, reinforcing the idea of contributing together to help athletes achieve their goals.
